The reason for the question mark in the title of this piece is that much like the Ship of Theseus, DeCanto's is a paradox. With but one plank remaining from its earliest days (the barbershop) we can hardly still assert that Hillsborough's first shopping center is the same one that residents knew and loved in the 1960s. Or can we?
DeCanto's in the 1970s (Photo courtesy of Joan Allisen Villa York) |
Ralph DeCanto - who passed away in 1993 - was a longtime Hillsborough builder and general contractor whose name appeared on two iconic local businesses - DeCanto's Banquet Hall which was located where the Doctor's Way medical offices are today, and the DeCanto Shopping Center, Inc. located near the northwest corner of Route 206 and Amwell Road.
Ads from 1977 and 1981 |
The shopping center - popularly known as simply DeCanto's - opened in 1961 and expanded a few times during those first years. Popular establishments taking up residence at DeCanto's in the 1960s and 1970s were David's, a clothing store, and the Amwell Bakery.
Amwell Bakery - perfect for any holiday, ads from the 1970s |
Other early tenants included the Hillsborough Deli, the aforementioned Hillsborough Barber Shop, a luncheonette, and the Cumberland Farms convenience store.
DeCanto's circa 1979 |
Although it was possible to get pizza at the Amwell Farms Inn in the 1960s, Hillsborough's first true "pizza place" was Nino's. Honestly, can you even imagine a time before Hillsborough had pizza joints?
Nino's ads from 1976, top, and 1990 |
Around 1966 DeCanto's added storefronts behind the building. Two popular early tenants "in the rear" were Serova School of Dance and Hillsborough Academy of Music.
Ads from 1966 |
Even before the Hillsborough Library moved to the A&P Shopping Center - where Bottle King is today - they opened at DeCanto's in 1966.
10 October 1966 Courier News |
Perhaps no other DeCanto's business - or Hillsborough business for that matter - is remembered as fondly as the Hillsborough Pharmacy.
LOVED THIS VERY ACCURATE
ReplyDeleteI remember these stores as my grandmother lived on the corner where five guys currently is. The story is that my grandfather once owned the 206 frontage from Amwell road to New Amwell. All was sold except for 434 stores.
ReplyDelete